Caribbe.tv digital strategic advisor
Created digital strategy for the new Caribbean TV platform in the UK on social media and radio. Created and wrote radio adverts, outlined social media strategy around the “Johnsons”. Advert 1 Advert 2 Advert 3 https://roifield.com/wp-content/uploads/2016/01/hairdresser-atmos_mixdown.mp3Podcast: Play in new window | Download
Connecting people to opportunity film – elba
Client: East London Business Alliance Industry: Third sector Skills: video, direction and editing ELBA acts as a channel for business skills and experience to contribute to the social regeneration of East London. ELBA facilitates companies in their community involvement programmes helping bring the time, skills…
Ascension eagles comms and strategic advisor
Ascension eagles comms and strategic advisor Ascension Eagles Comms and Strategic advisor – October 2014 Eagles is one of the UK’s most successful youth initiatives, as well as Britain’s best all-round cheer programme. The strategy was forged across traditional and new media to encourage boys to…
The Ruby Lounge – redesign and brand overhaul
The Ruby Lounge November 2013 – Image and Brand Consultant Worked on Warren Food LTD’s restaurant franchise. The role encompasses the rebrand of it’s first restaurant KK’s to The Ruby Lounge, remodelling the interior, creating a new brand and identity and developing new marketing strategies…
Smirnoff
Client: Smirnoff Industry: Alcohol Skills: design, campaign strategy, account management For two years Myvillage worked with Smirnoff to drive awareness and footfall in bars around the UK. Smirnoff sponsored the “bars and music” section of the site to highlight and to promote local participating bars that were…