The Ruby Lounge – redesign and brand overhaul

The Ruby Lounge November 2013 – Image and Brand Consultant
Worked on Warren Food LTD’s restaurant franchise. The role encompasses the rebrand of it’s first restaurant KK’s to The Ruby Lounge, remodelling the interior, creating a new brand and identity and developing new marketing strategies to encourage new diners and revenue.

Before

    

After

    

Charlotte Anderson
Documentary and portrait photographer at Charlotte Anderson Photography

I have had the pleasure of knowing Roifield for a number of years now and he continues to impress me on his skill sets and his great use of style combined with a savvy knowledge of the media and entertainment world.
I worked directly with Roifield at The Ruby Lounge London providing him with photography. Roifield is great to work with; organised and professional but has a knack of making it still feel fun and creative. You can see the his ability of pulling things together in the results he achieves in his branding and marketing. A very skilled man.

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